Alexandra

Strategic
Design
with Brand
& Code.

Available for Q2 2026

Art direction, UX systems, and front-end development — crafted to move people and grow business.

08+
Years Practice
60+
Projects Shipped
100%
Remote Capable
Services

Three pillars.
One practice.

01
Brand Identity

From positioning and naming through to logomarks, color systems, and comprehensive brand standards that scale.

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02
Design Strategy

UX research, information architecture, wireframing, and high-fidelity UI — structured systems that earn user trust.

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03
Web Development

Responsive, performant builds in WordPress and custom HTML/CSS/JS. Every design decision honoured in code.

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Selected Work

Recent case studies.

Garland Technology — Brand Rebuild
↗
Phase 01 — Strategy & Discovery
Garland Technology — Brand Rebuild
Brand Identity · Visual System · Tone & Voice
Forma Health — Product UX
↗
Phase 02 — Visual System
Forma Health — Product UX
UX Research · Wireframes · Figma System
Atelier Studio — Website Build
↗
Phase 03 — Design-Build
Atelier Studio — Website Build
WordPress · Custom CSS · WebP Optimised
SkinMD Website Redesign
↗
UI/UX Project
SkinMD Website Redesign
End-to-End · Identity · Web · UX
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About the Studio
Design that earns its place.

An independent practice at the crossroads of brand identity, interaction design, and front-end development. Beautiful and functional are not a trade-off — they're the same thing done correctly.

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01
Strategy before aesthetics — always
02
Typography as the primary design tool
03
Systems built for real teams to operate
04
Performance and beauty — not opposites